The Ultimate Trade Show Guide for Businesses
From choosing the best trade show to setting up and advertising your business in the most attention-grabbing way, there’s always a lot to consider when organising an exhibition at a trade show. We’ve put together the ultimate guide to answer any trade show questions you may have, help you stand out and ensure you gain more customers.
1. Be Mindful of Your Audience
Depending on the nature of your business, you may find that a generic trade show doesn’t reach your target audience. Be mindful of your audience and which events they’re most likely to attend.
For some businesses, it’s essential that they only choose to exhibit at trade shows that are industry-specific. If, for example, your company specialises in technology that’s aimed at helping schools and universities, it may be worth investing in education-based trade shows.
If, on the other hand, your business product or service has a
A Guide to The Business Show 2019
The Business Show is Europe’s largest business exhibition hosted by Prysm Media Group and boasts over 20,000 visitors, more than 200 impressive speakers, over 120 interactive masterclasses and at least 350 expert suppliers. If you’re looking to build, promote or help run a business, this is the ideal event for you.
When is the Business Show 2019?
This year’s Autumn edition is being held on the 27th & 28th of November. It will be open from Wednesday 10 am-6 pm and Thursday 10 am - 5 pm.
Where is the Business Show 2019 held?
Once again this event will be held at the fantastic ExCel London. Located in the heart of London’s Royal Docks, the venue is only 10 minutes away from London City Airport.
Who is going to be at the Business show 2019?There is a great range of speakers from the world of business who have ‘been there, done that’ and climbed to the top of their fiel
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